About 68% of all activities online start on a search engine. Meanwhile, about 50% of Google searches are local. Unfortunately, the majority of people (75%) don’t look at the second page of results. A higher ranking on search engines could help people find your HVAC services with ease. Then, you can generate more leads and sales to […]
Author: Dakota
5 Ways Your HVAC Business Can Benefit From a Great Website
Nearly 50% of people say website design is the number one factor they consider when judging a business’ credibility. In fact, 94% of people create their first impression based on web design alone. Web design forms 75% of a company’s credibility, too. Without a high-quality website, you could struggle to generate more leads for your HVAC business. […]
How Often Should You Update Your Website?
You’ve spent a ton of time and money on your website design, but a few months pass by and you realize that some of your descriptions are already out-of-date. Does this mean you have to redesign already? Let’s be honest — web design is not exactly cheap. But what do you do when you have things to […]
Targeted Strategies: How Niche Marketing Can Boost Your Business
Are you struggling to generate leads and sales this year? You’re not alone. In fact, about 65% of businesses struggle to generate leads and website traffic. With niche marketing, you can focus on a precise target audience. Then, you can appeal to your customers based on their distinct needs. You could have an easier time generating […]
5 Examples of how you can build your business online
Research reveals an expected $6.4 trillion in online sales by 2024. Thatâs huge and about 22% of total retail sales. This increase is evident in the continuous rise in eCommerce sales over the years. This data makes it clear that online is the future of business. Everyoneâs confident you have the entrepreneurial spirit to succeed with a business. […]
What Is SEO for Plumbers? How to Grow Your Plumbing Business Online
At any moment in time, up to 84% of Americans are shopping for something. So, no matter what product or service your business is selling, you want to be sure your website appears. As a plumber, how can you show up in the top results when someone searches for plumbing services? Incorporating SEO on your plumbing website […]
5 Ways a Construction Website Can Improve Your Construction Business
It doesn’t matter what business or industry you’re in these days, a website is not optional for you. Right now, you’re probably thinking, “That can’t hold true for construction.” The reason you think that is because construction is an inherently local business. You get work from word of mouth and direct referrals from happy former customers, right? […]
4 Website Design Tips for Sounding Professional and Relational
Do you want to nail the tone of your website and attract more clients? Most shoppers look online when they need a service or a new product. When they stumble across your website, you want to ensure you stand head and shoulders above your competitors, even those who have bigger teams and marketing budgets. More […]
The Importance Of a Good Website Menu Bar
Congratulations, you’ve created a website for your business. You’re taking the steps to take your business into the 21st century, and increasing the number of clients who can find you. However, there’s a catch. There are 200 million active websites on the internet. Consider how many businesses in your industry also have websites. How can you expect […]
Increase Your Conversion Rates With Effective Landing Page Design
The art of making conversions is complex. There are dozens of factors that go into a successful user journey, none of them quite as important as your site’s first impression. Getting someone to engage with your brand and make a purchase requires an effective landing page design. We’re going to talk a little bit about how important […]