According to the National Association of Realtors, 46% of realtors hire a professional to shoot drone photography for their listings. Over the last few years, drone photography has really been on the rise. And it makes sense because drone shots are emotionally impactful. And they look pretty fantastic too. Aerial imagery offers a unique perspective […]
According to a recent survey, 98% of shoppers watched some type of “explainer video” so that they could learn more about a particular product or service. Wow! Truth is, we live in a video-first world. Scroll through any social media feed, and you’ll see videos dominating the landscape. So if you’ve been on the fence […]
The latest data shows that approximately 73% of small businesses have a website. If you are launching a new site or redesigning an existing one, you want to consider elements like user experience, functionality, and security. Here is a quick checklist with 6 considerations for success. 1. User Experience The foundation of any successful website […]
Only 9% of homes in the US were constructed in the 2010s, and the average age of a house purchased on the market today is 36 years old. There are certainly plenty of fixer-uppers out there. Selling an older home can be tricky, especially when it comes to photographing it honestly and appropriately. You don’t […]
There are always naysayers predicting the demise of SEO, but the fact remains that SEO continues to be a very important piece of any business’s digital marketing strategy. According to recent data, Google still dominates the scene, with 83.54% of the online searches. While the internet landscape continually evolves, the fundamental importance of being discoverable […]
Recent data shows that 60% of consumers will avoid brands if their logo is “outdated or unappealing.” Yikes. As a business owner, you might be tempted to save costs by designing your own logo or using a cheap online logo generator. However, the technical aspects of logo design are probably best left to the professionals. […]
According to the Home Staging Institute, when they surveyed realtors, approximately 85% believed that a staged home sells quicker than one that is not staged. With spring approaching, this provides a unique opportunity to use the season’s beauty to your advantage. When staging a new property, below are 5 ways you can incorporate seasonal elements […]
For the websites of growing businesses, organic search is responsible for 31% of their search traffic. That’s nearly a third, making search engine optimization (SEO) an important component of any new business website strategy. Paid advertising definitely generates immediate results—but at a price. However, if you have a strong SEO foundation, it will provide sustainable, […]
A comprehensive study revealed that fewer than 30% of the listings on Zillow and Realtor.com used best practices in terms of professional photography. The reality is that the quality of your property’s photos are very important in an online marketplace. Here are 7 reasons why professional photography is essential for commercial property listings. 1. Strong […]
A recent study reports that consistent branding can increase a company’s revenue by as much as 33%. One of the key methods for consistent branding is having excellent graphic design. Let’s take a closer look at the 10 essential benefits of graphic design for your business’s success. 1. Brand Recognition and Memory Professional graphic design […]
