In Missouri, home sales are up 5.6% from last year. This is a trend we like to hear about. If youâre a real estate agent with multiple properties, maintaining a consistent visual style can be challenging for your agency and your photographers. So how do you create consistency? The Power of Visual Consistency When potential […]
Winter Social Media Strategies for Vacation Rentals: Maximizing in the Off-Season
With summer tourism in the rear-view mirror, vacation rental owners often face the challenge of maintaining visibility and bookings during the winter months. The good news is that this winter, 57% of American plan to travel and 96% of those intend to travel âas much or even moreâ than they did last year. A solid […]
6 Seasonal Considerations in Real Estate Photography
Photography definitely helps sell real estate. In fact, 66% of homebuyers believe that photos are âvery usefulâ when selecting a property, according to the National Association of Realtors. Real estate photography requires adapting to various conditions, and one of the most significant factors is the changing seasons. Each season’s unique characteristics can elevate property images. […]
5 Ways to Showcase Your Ozark Vacation Rental
Last year, vacation rentals racked up more than 200 million overnight stays. Those of us who live in the Ozarks know that our area is an amazing place for vacationers. There are plenty of things to do, from hiking to floating, to historical sites and summer and fall festivals. If you’re a property owner hoping […]
7 Ways Professional Photographers Showcase Compact Airbnbs
Airbnb rentals continue to soar in popularity. Last year, Airbnb logged $9.9 billion in revenue, a year-on-year increase of more than 19 percent. One slice of the big pie is the compact rental: the studio or one-bedroom spaces. Whether you have a small urban space or a tiny country cabin, there is a slice of […]
5 Benefits of Drone Photography for Real Estate Businesses
With more than 400,000 certified drone pilots, commercial drones serve key roles in business, including real estate photography. Good aerial photography sells. For realtors, using drone photography on website listings is one of the best strategies out there. The Rise of Aerial Photography in Real Estate Drone photography offers a unique perspective that traditional ground-level […]
The Benefits of Sunset Photography: Capturing Real Estate Properties at the Magic Hour
One powerful way to make a property shine is through sunset photography. While only 17% of folks want to buy a home right now, there are still plenty of people interested in owning, according to Fannie Mae. A great selling strategy is getting the right pictures, and some of the best photography happens at sunset. […]
Photograph These 8 Unique Airbnb Features for a Successful Listing
To reach âSuperhostâ status on Airbnb, you need a 4.8 rating or higher. This can be a challenge no matter how good your services are, according to The Wall Street Journal. As a vacation rental host, you want to capitalize any chance you get to secure a 5.0 rating, and quality high-resolution photographs can help […]
SEO Absolutely Matters: 7 Benefits of Search Engine Optimization
In today’s digital landscape, having a website is no longer enough to secure your business’s online success. With over 1.7 billion websites on the internet, standing out from the crowd is a must. This is where Search Engine Optimization (SEO) comes into play. According to a recent study, 68% of all online experiences begin with […]
Real Estate Exterior Photography: Donât Wait Until Winter
Exterior photography plays a pivotal role in real estate marketing, often serving as the first impression for potential buyers. Recent data finds that 84% of home buyers wonât even consider a property if its online listing doesnât include photos. Thatâs pretty intense! And itâs just a simple reminder that visual content is a huge deal […]