We live in a digital era, and the first impressions of your HVAC business often occur online or on mobile phones. According to a recent study by Dynamic Yield, cell phone users account for 65% of new website traffic. This underscores the importance of creating an engaging online presence for your HVAC company. One key […]
Category: Small Business Photography
4 Reasons Your Service-Based Business Benefits from Photography on Your Website and on Social Media
Service-based businesses are major players in the American economy. According to Statista, the services sector contributes approximately 77.6 % to the US GDP. Wow! Incorporating professional photography is a solid path to success for service-based businesses. Potential customers turn to the internet to find service providers, so the need for visually captivating content on your […]
Enhancing Your Brand: 5 Types of Videos That Every Business Can Use
According to Wyzowl’s ninth annual State of Video Marketing Survey, 91% of customers are interested in watching more online videos from the brands they love. With this compelling statistic in mind, it’s evident that incorporating video into your marketing strategy is a pretty good option for sustained growth and engagement. Let’s take a look at […]
4 Must-Have Photos to Market Your Service-Based Business
Think about how often we use our phones or PCs to do research on a local business. Visual content has become the currency of communication. According to research from Venngage, visual content continues to be on the rise, with 51% of marketing strategists reporting that visuals make up 91% of their content. It’s important to […]