{"id":4033,"date":"2022-12-16T18:09:50","date_gmt":"2022-12-16T18:09:50","guid":{"rendered":"https:\/\/ignitecreativeco.com\/?p=4033"},"modified":"2022-12-16T18:10:01","modified_gmt":"2022-12-16T18:10:01","slug":"the-benefits-of-setting-up-an-hvac-website","status":"publish","type":"post","link":"https:\/\/ignitecreativeco.com\/the-benefits-of-setting-up-an-hvac-website\/","title":{"rendered":"The Benefits of Setting Up an HVAC Website"},"content":{"rendered":"\n

About 20% of small businesses<\/a> struggle to generate traffic to their websites. Meanwhile, a poor user experience on your site could drive 50% of your visitors to your competitors instead. Without an appealing HVAC website, you might miss the chance to grow your business.<\/p>\n\n\n\n

On the fence about investing in a company website this year? Here are five benefits you could experience once your HVAC company has a new site!<\/p>\n\n\n\n

Read on to learn more.<\/p>\n\n\n\n

Generate Awareness<\/h2>\n\n\n\n

Locals won’t choose your HVAC company if they don’t realize your business exists<\/em>. An appealing HVAC website can help you generate brand awareness.<\/p>\n\n\n\n

Don’t waste time and money on a cookie-cutter website, though. Instead, invest in custom web design services<\/a>. A professional web designer can help you maintain brand consistency.<\/p>\n\n\n\n

Maintaining brand consistency across multiple marketing channels will help awareness grow. In fact, brand visibility is 3.5 times<\/a> higher for consistently presented brands. About 90% of shoppers expect<\/em> a consistent brand across marketing channels, too.<\/p>\n\n\n\n

When a consumer is searching for an HVAC company in the future, they might remember<\/em> your brand before contacting you directly.<\/p>\n\n\n\n

Boost Search Engine Rankings<\/h2>\n\n\n\n

Search engine optimization (SEO) can help your HVAC company website rank higher for relevant searches. Appearing at the top of a Google search page will help you generate:<\/p>\n\n\n\n