If you’re a property owner, you want to make sure when you invest in professional photography, that you are properly staging your vacation rental. Here are five key pitfalls to avoid when preparing your vacation rental for its professional photo shoot.
1. Don’t Overcrowd the Space
One of the biggest mistakes people make is trying to showcase too much furniture and decor. While it’s easy to think that an extra armchair or decorative table adds value, it can make rooms appear smaller and more cluttered. Professional photographers need space to capture good angles and showcase the room’s flow. Remove unnecessary furniture pieces and create clear pathways through each room. This approach helps potential guests envision themselves in the space, and they can better appreciate the property.
2. Don’t Leave Personal Items Visible
Nothing breaks the vacation rental fantasy quite like seeing the owner’s personal belongings. These should be completely removed before the photo shoot. Even items that might seem innocuous, like refrigerator magnets or family photos, can distract from the atmosphere you want to create. Remember, your goal is to present a clean slate that allows guests to imagine their own vacation experience, not feel like they’re staying in someone else’s lived-in space.
3. Don’t Ignore Natural Light
Blocking or failing to optimize natural light is a serious misstep when staging for photos. Remove heavy drapes or blinds that obstruct windows, and schedule your shoot during the time of day when your property receives the best natural lighting. Sometimes artificial lighting is necessary, but it can create harsh shadows. Natural light helps spaces appear larger, more inviting, and more authentic. If privacy is a concern, consider installing sheer curtains that filter light without blocking it completely.
4. Don’t Use Mismatched or Worn Linens
This is probably a no-brainer but it’s worth mentioning. Bedding and towels that are visibly worn, wrinkled, or don’t coordinate can significantly detract from your photos’ professional appearance. Avoid using mismatched pillowcases, throws, or towels, and make sure everything is freshly laundered and pressed. Choose crisp, white linens whenever possible because they photograph well and convey cleanliness. If white’s not your vibe, then use items that will complement your property’s overall color scheme.
5. Don’t Neglect Outdoor Spaces
A common oversight is failing to properly stage outdoor areas, whether it’s a small balcony or large backyard. Remove maintenance equipment, storage bins, or unused furniture from these spaces. Keep outdoor cushions clean and coordinated, sweep surfaces, and consider adding touches like potted plants or outdoor dining settings. Your exterior spaces are selling points and should receive the same careful attention as indoor areas. If you have seasonal items like pool toys or holiday decorations, remove them unless they’re specifically relevant to your peak rental period.
By avoiding these staging mistakes, you’ll create an environment that allows your professional photographer to capture your property’s spirit. These images are often a potential guest’s first impression of your rental, so they are an important tool in your marketing strategy.
If you need professional photography services for your vacation rental, please get in touch with us today.