Would you recognize what golden arches in the shape of an ‘M’ meant without any context? Your mind likely immediately realized I’m talking about the McDonald’s logo. Why is it that their logo gets recognized around the globe? It’s all about the branding! If you’re looking to be a successful startup, then you need to […]
There was once a time when companies build their reputation through the business they did. People would talk about companies and learn about them through word of mouth. Yet, those times are over. Now your brand is your business, and your brand strategy determines how many people you attract to your website. Your brand spreads faster than ever, and […]
Recent studies have shown that each dollar used on UX brings between $2 and $100 in returns. User interaction with websites is critical in growing your business to greater heights. You can improve your profit margins with the proper execution of the elements of user experience and understanding their effects on web development. UX design allows the […]
So you know the phrase, “If you can’t beat ’em, join ’em”? Yeah, that shouldn’t apply to your business. When it comes to your company, you have to face off with a ton of other companies for competition. That’s cool, of course; you aren’t afraid of a fight, especially when you know you have something […]
How much does branding matter? Some companies will pay groups up to $50,000 at a time to pin down a brand. And that money can be well-spent. A good brand can hook customers and keep them coming back for more. But branding for a small business isn’t always easy. We’re here to help. We’ve picked out […]
It’s 2019 and the social media era is booming. While some people may turn up their nose at platforms such as Facebook or Instagram, you may want to take advantage of what they offer. Here’s a few things social media can do to help your business growth: Gain Exposure Literally BILLIONS of people are on […]
