When the Information Technology and Innovation Foundation (ITIF) tested several federal websites, they found that a whopping 30 percent failed to pass an “automated accessibility test for their homepage.” Often, government websites serve as the primary gateway for citizens to access vital information, services, and engage with their elected officials. So the last thing you […]
Category: Blog Posts
Best Practices for Redesigning Government Websites
4 Reasons Your Service-Based Business Benefits from Photography on Your Website and on Social Media
By Dakota
Service-based businesses are major players in the American economy. According to Statista, the services sector contributes approximately 77.6 % to the US GDP. Wow! Incorporating professional photography is a solid path to success for service-based businesses. Potential customers turn to the internet to find service providers, so the need for visually captivating content on your […]
4 Must-Have Photos to Market Your Service-Based Business
By Dakota
Think about how often we use our phones or PCs to do research on a local business. Visual content has become the currency of communication. According to research from Venngage, visual content continues to be on the rise, with 51% of marketing strategists reporting that visuals make up 91% of their content. It’s important to […]
4 Tips When Hiring a Professional Real Estate Photographer in 2023
By Dakota
Are you sitting down? Check out this whopping statistic. When it comes to real estate websites, 87% of home buyers said that photos were integral to their search and buying process,” according to a recent survey by the National Association of Realtors. This statistic underscores the crucial role of professional real estate photography in marketing […]
7 Marketing Tips for Plumbers to Boost Their Business
By Dakota
A recent survey showed that 70 percent of homeowners have tried to tackle a plumbing job at their residence yet did not succeed. In the plumbing world, where there is high demand, it’s crucial for plumbers to stand out and attract customers. Traditional word-of-mouth marketing is still valuable, but in today’s digital age, having a […]
Why Real Estate Agents Should Hire Professional Photographers
By Dakota
With the average home selling price going up 10% in the second quarter of this year, that’s great news for homeowners. This makes the job of a real estate agent even more compelling. We know that smartphones have certainly made it easier to take decent photos, but real estate agents should seriously consider investing in […]
4 SEO Strategies for Painting Contractors
By Dakota
In today’s digital age where consumers turn to the internet for almost every need, having a strong online presence is crucial for all types of businesses. This rings true for painting contractors as well. This year, Americans are expected to spend $485 billion in home improvement projects. Painting contractors need to be at the top […]
4 Strategies for Marketing Your AirBNB Listing
By Dakota
With 5.6 million active listings on Airbnb, and another 2 million on VRBO, that’s a lot of competition in the short-term rental market, and it begs the question, “How do you stand out in a saturated market? If you’re an Airbnb host looking to attract more guests, you need effective marketing strategies. Let’s explore four […]
4 Effective Ways to Prepare Your Airbnb or Nightly Rental Space for a Professional Photography Shoot
By Dakota
In our last blog, we talked about the growing and competitive market of nightly and vacation rentals. In addition to staying on top of guest needs, professional photography can significantly enhance the visual appeal of your space and lead to more bookings. To ensure that your Airbnb or rental property looks its absolute best, here […]
5 Benefits of Using Professional Photography Services for Your Airbnb or Nightly Rental Listing
By Dakota
When we visit with clients, we talk about the importance of using professional photography. This goes for websites, social media posts, and, in particular, for Airbnb or nightly rental listings. With the popularity of Airbnb and Vrbo in an industry that is worth nearly 74 billion dollars annually, the market has really surged for those […]